We are not in the business of simply generating page visits with salacious topics, rather to fundamentally change the venture business which is so sorely broken. Our reward is to help build a more effective ecosystem of innovation with a meritocracy that we can all benefit from, not to count web beans.

We publish our venture experiences on our own website, and many of our stories get copied and syndicated by prominent media outlets such as The Wall Street Journal, The New York Times, BusinessWeek, USA Today, The San Francisco Chronicle, The Mercury News, NPR (closing in on 50 in total) with attribution to our brand, website (they should) and what we stand for.

We do not put out a sign post that we invest in companies, which would dramatically increase the direct page views from money hungry entrepreneurs. But we write about the dysfunctional ecosystem of venture and in 2009 have moved up the food chain to address the needs of the real asset holder in venture; the Limited Partner (as the investor in VC).

We look for a discerning audience not just a large one, nevertheless our year-to-year growth is more than 350%. We believe that further indicates how the issues we address resonate with an audience that wants to see change. From the unsolicited accolades you can see our biggest fans are not the sore losers of the venture ecosystem.

2009 TVC Web Stats

Without having the ability to count the visitors and page views our articles generate for our syndicates, here are some statistics and trends (generated by Google Analytics) of the direct traffic to our site we find interesting to share.

Overall 34,000 discerning readers in 150 countries have read the articles on this site 92,000 times.

During 2009, we counted:
67,000 Articles read by 26,000 unique visitors in 38,000 unique visits. More than 7,000 of those visitor express (hard-core) loyalty by coming back 3 times or more. Visitors come from 150 countries in the world, with the majority coming from The United States, Europe, Canada and China.

Most traffic (30%) comes from news syndicate referrals (article attribution), direct visits to our site (24%), business network LinkedIn (21%) and Google search (17%). Even though we distribute our articles on Twitter, we do not seem to generate a significant amount of traffic (percentage wise) through them, perhaps due to what we call the barking dog syndrome.

The top blog articles read in 2009 were: Idiot CEOs, VC blacklist, How not to raise money, Which Investors to avoid, VC needs operating experience.

From a technical standpoint; 69% of visitors used Windows, 25% used Macs, 3% used Linux, and 2% used the iPhone. 43% of visitors used the Firefox browser, 27% used Internet Explorer, 17% used Safari and 9% used Chrome.

We look forward to shaping a better future of innovation in 2010.